Audit
Map-pack position across a grid of Katy and the communities you serve, profile, citations, reviews, Spanish presence, site speed, competitors, and what AI assistants say when someone asks for a provider here.
SEO company in Katy, TX
Katy SEO company for west Houston’s fastest-growing suburb
Katy is not a suburb in Google’s eyes. It is its own local market, split again between Old Katy, Cinco Ranch, Cross Creek Ranch, Fulshear and the Energy Corridor, with new subdivisions opening every year and families arriving who know nobody and search for everything. aStash runs SEO for Houston-area businesses from Fort Collins, Colorado, with two Houston law firms among the results on this page. Flat monthly rate, no contract.
0share of local voice for a Houston-area law firm across a 13×13 grid
2000Google Maps calls in a year for another Houston firm
+80%call clicks year over year for the first firm
In short
Katy SEO company: the short answer
aStash is an SEO company for Katy, TX businesses, headquartered in Fort Collins, Colorado, with a Houston office at 2323 S Voss Rd, #640, in business since 2017. Every Katy plan covers the Google Business Profile and map pack, service and neighborhood pages, reviews, citations and AI optimization, at a flat monthly rate with no contract. The free audit comes first and tells you the price before you commit.
- 2017Founded, Fort Collins, CO
- 5.0 ★Google rating, Houston listing
- No contractFlat monthly rate
| Business | aStash · SEO company Houston office |
|---|---|
| Address | 2323 S Voss Rd, #640 Houston, TX 77057 Get directions ↗ |
| Phone | (713) 955-7240 |
| Hours | Mon – Fri, 9 AM – 5 PM In-person meetings by appointment |
| Service area | Katy and Old Katy, Cinco Ranch, Cross Creek Ranch, Seven Meadows, Grand Lakes |
| Headquarters | 19 Old Town Square, Ste 238 Fort Collins, CO 80524 (970) 399-9004 |
| Google Business Profile | aStash, Houston · 5.0 ★ on Google ↗ |
SEO for Katy businesses01
Katy grows by a subdivision a season. Every new street is a new set of searches.
0percent share of local voice for a Houston-area law firm, average map position 3 across a 13×13 grid
Katy and the master-planned communities around it, Cinco Ranch, Cross Creek Ranch, Elyson, Jordan Ranch, Fulshear, add thousands of households a year. Most arrive from out of state, know nobody, and search for a dentist, a pediatrician, an AC company, a church and a school-adjacent everything within their first month. Google serves those searches by location, and Katy’s results are distinct from Houston’s: a search from Cinco Ranch shows Katy businesses, not Galleria ones, and Fulshear and Richmond have their own map packs again.
Most Katy businesses are listed under Houston or under one “Katy” page that mentions none of the communities. The practices and contractors that win here have a page for each community they serve, reviews that name it, and a Google Business Profile whose service area matches, plus Spanish-language presence in a suburb where a large share of households search that way.
aStash builds Katy SEO for that market: a Google Business Profile tuned for Katy and the communities you serve, service and community pages with real local detail, Spanish pages where your customers need them, reviews that name the community, citations and links from Katy and Fort Bend sources, newcomer content timed to the move season, and the structured facts that get ChatGPT and Google AI to name your business. The method is the one that gave a Houston-area law firm an 81% share of local voice across the metro.
Who is searching here
The Katy industries where local search decides who gets the call
These are the industries where most of our Houston-area clients are. Each page explains what changes for that industry.
Dentists & orthodontists
Practices competing for families in Cinco Ranch, Cross Creek and Fulshear.
Learn more ↗HVAC companies
Year-round demand in a suburb of new houses and old units.
Learn more ↗Construction & remodeling
Pool builders, remodelers and contractors across Fort Bend and west Harris County.
Learn more ↗Law firms
Family, immigration, estate and injury firms serving Katy and Fort Bend.
Learn more ↗Med spas & aesthetics
One of the busiest aesthetic markets in the Houston area.
Learn more ↗Landscaping
Lawn, irrigation and tree services for a suburb of large lots.
Learn more ↗Counselors & therapists
Practices serving families and students across the Katy ISD area.
Learn more ↗Auto repair
Independent shops along I-10, Mason Road and Grand Parkway.
Learn more ↗Why it is hard
Why Katy businesses struggle to get found
Katy businesses that are invisible in local search usually have the same problems.
0subdivision a season, each one a new set of local searches
- 01Listed under Houston, or one “Katy” page with no community detail.Community pages for Cinco Ranch, Cross Creek, Fulshear and the rest of your service area, with real detail from each.
- 02No Spanish-language presence in a suburb where many households search in Spanish.Spanish pages written for search, Spanish reviews requested, profile fields in both languages.
- 03A Google Business Profile whose service area stops at the city line.Service areas set to the communities you serve, categories matched to the services, monthly photos of real work.
- 04Reviews that say “great service” and nothing about the job or the community.A request workflow that prompts customers to name the service and the community.
- 05Nothing for the families arriving every month.Newcomer guides and community pages, published before the move season.
What we do
Everything a Katy business SEO plan includes
Six things every Katy SEO plan includes, built for a suburb that grows by the month.
- Google Business Profile and the map pack: Profile per location
- Google Business Profile and the map pack: Service areas by community
- Google Business Profile and the map pack: Grid rank tracking
- Community pages, in English and Spanish: Service pages
- Community pages, in English and Spanish: Community pages
- Community pages, in English and Spanish: Spanish pages
- Reviews that name the work and the place: Request workflow
- Reviews that name the work and the place: Both languages
- Reviews that name the work and the place: Replies within a day
- Katy and Fort Bend citations and links: Citations consistent
- Katy and Fort Bend citations and links: Chamber listings
- Katy and Fort Bend citations and links: Local press links
- Newcomer and seasonal content: Newcomer guides
- Newcomer and seasonal content: Seasonal pages early
- Newcomer and seasonal content: Site speed
- AI optimization for Katy businesses: Local schema
- AI optimization for Katy businesses: Monthly AI prompt tracking
- AI optimization for Katy businesses: Citations on the sources assistants use
How we do it
Six steps that get a Katy business found
Profile and reviews first because they decide the map pack, community pages second, newcomer content before summer.
Profile, tracking and speed
Categories, service areas, photos, hours and both-language fields corrected. Call and form tracking live. Core Web Vitals fixed.
Service and community pages
A page per service and per community, in Spanish where needed, with schema and navigation links.
Reviews and citations
Review workflow connected to your software in both languages; citations corrected and Katy and Fort Bend listings added.
Links and content
Links from chambers, associations, community organisations and press; newcomer guides before summer, seasonal pages a month ahead.
Report in calls
Map position by community, calls and forms from search by area and language, reviews earned, AI mentions.
Service area
Katy communities and nearby towns we build pages and map-pack presence for
Most Katy businesses serve Fulshear, Richmond and the Energy Corridor too. The plan builds a page and map-pack presence for each community in your service area, written with detail from that community.
Old KatyCinco RanchCross Creek RanchSeven MeadowsGrand LakesFirethorneElysonJordan RanchFulshearRichmondBrookshireEnergy CorridorMemorialCypressSugar Land
Numbers
What Houston-area SEO produced for two law firms
Both are Houston-area aStash clients; the same plan is run for Katy businesses.
Vega & Associates · Immigration law, Houston
0share of local voice for “immigration attorney”Average map position 3 across a 13×13 grid of the metro
+56%impressions
+43%site clicks
+80%call clicks
Herrera Law Firm · Google Business Profile
2000calls in a year from Google Maps alone
Vega & Associates · Year over year
+80%call clicks
Vega & Associates · Year over year
+56%search impressions, with site clicks up 43%
Katy
0languages a Katy local search plan ranks in
Typical first build
0community pages for a business serving Katy, Cinco Ranch, Cross Creek, Fulshear and Richmond
Vega & Associates figures from Local Falcon and Search Console; Herrera Law Firm figure from the owner’s Google review of aStash.
Case Studies
Real Campaigns.
Real Numbers.
Screenshots straight from Google Business Profile, Search Console, Ahrefs and Google Ads for aStash clients. No projections, no mock data.
Immigration Law · Local SEO · client for 4 years
81% share of local voice for “immigration attorney” in Houston
+56%search impressions (44.0K → 68.8K)
+80%call clicks (2.7K → 4.8K)
+43%website clicks (2.9K → 4.2K)
Vega & Associates, year over year on Google Business Profile. Across a 13×13 grid covering 8 miles of Houston the firm averages position 3 on the map.
Law Firm · Google Ads
Over 21,000 conversions from targeted search campaigns
21.4Kconversions, ~80% phone calls
4.51Mimpressions
172Kclicks on high-intent keywords
Keywords like “attorney firms near me” and “law offices” were managed for cost efficiency across a $1.65M ad spend, connecting the firm directly with clients ready to call.
0month in which a newly arrived family searches for nearly everything
Katy search
New families, new searches, every month
A family that closed on a house in Cross Creek Ranch last week searches “pediatric dentist near me”, “AC repair Fulshear” and “best family lawyer Katy” with no local friends to ask. They rely on the map pack, read the reviews, and increasingly ask an AI assistant to choose for them.
Businesses that rank for those first-month searches, with reviews that mention the community and pages that answer newcomers’ questions, win customers who stay for years and recommend them to the next family on the street.
- Community pagesCinco Ranch, Cross Creek, Fulshear: each needs a page, not a mention
- Reviews that name the community“Came out to Cinco Ranch the same day” ranks
- Newcomer guidesPublished before the summer move season
- AI answersNewcomers ask assistants first; consistent facts get you named
Generic vs. specialist
What changes when the SEO plan is built for a Katy business
A Houston-wide SEO package versus a plan built for Katy.
Generic SEO package
aStash plan for Katy businesses
Location pages
Listed under Houston
Community pages for Katy, Cinco Ranch, Cross Creek, Fulshear
Languages
English only
English and Spanish pages, reviews and profile fields
Map pack
Tracked from downtown Houston
Tracked across a grid of Katy and Fort Bend
Newcomers
Ignored
Guides and community pages before the move season
Reviews
Collected
Requested so they name the service and the community
Reporting
Rankings
Calls and forms by community and language, map position, AI mentions
We received over 2,000 customer calls over the last year just from Google Maps alone! We would absolutely recommend them to anybody who wants to have a strong online marketing presence.
Hector HerreraOwner, Herrera Law Firm, Houston★★★★★ Google review
Read all reviews
Everything you need to know
Katy SEO: what makes it different, and what we do about it
A market that did not exist ten years ago
Half of Katy’s households live in communities built in the last decade, and new ones open every season. Each is a new local market with its own map pack and its own newcomers. Businesses that build a page and earn reviews for each community rank there within weeks because almost nobody else has.
Newcomers decide fast and stay long
A family arriving in Cross Creek Ranch picks a dentist, a pediatrician and an AC company in the first month, from the map pack and the reviews, and keeps them for years. Ranking for the first-month searches, with newcomer guides published before the summer move season, is the most valuable work in Katy local search.
Spanish is a ranking advantage
A large share of Katy and Fort Bend households speak Spanish at home, and most local competitors have no Spanish presence. Spanish pages written for search, Spanish reviews and profile fields in both languages put a business in front of the whole market while competitors reach part of it.
What AI assistants need from a Katy business
When a newcomer asks ChatGPT or Google AI for a dentist in Cinco Ranch or an AC company in Fulshear, in either language, the answer is built from the Google Business Profile, reviews, citations and the pages that state plainly what you do and where. Consistent facts and specific community pages are what get a business named. We track the answer monthly for the communities you serve.
Katy SEO services, priced for a Katy business
The Katy SEO company a small business can afford is not always the one that bids lowest. A flat monthly fee that covers the website, the Google Business Profile, reviews and the content plan usually costs less than three separate vendors, and it removes the gap where leads get lost between them. aStash prices Katy SEO services after the free audit, from the work the audit found, so the budget matches the market rather than a package tier. Katy SEO experts who have done this for Katy businesses before can tell you within a week what the first three months will produce.
Where you must be listed
The Katy directories and sources that decide local rankings and AI answers
Where Katy customers check a business and where Google and AI assistants read. Name, address, phone and hours must match on every one.
Free audit
What the free Katy SEO audit checks
Free, about a week, and the first month’s task list if you go ahead.
- Map-pack position across a grid of Katy and the communities you serve
- Google Business Profile categories, service areas, photos, posts, both-language fields
- Citations on Katy, Fort Bend and industry sources: present and consistent
- Reviews: count, rating, recency, replies, languages, whether service and community are named
- Service pages: present, specific, with schema, in Spanish where needed
- Community pages for Cinco Ranch, Cross Creek, Fulshear, Richmond
- Newcomer and seasonal pages: present and published early
- Site speed and Core Web Vitals on a phone
- Competitors in the map pack: what they have that you do not
- Links from Katy and Fort Bend sources
- LocalBusiness schema
- Whether AI assistants name you for your service in Katy and its communities, in both languages
Related services
What Katy businesses run alongside SEO
Most local clients add one or two of these to the SEO plan.
SEO services
The full SEO plan every city page sits inside.
Learn more ↗Local SEO
Map pack, Google Business Profile, citations and reviews.
Learn more ↗AI Optimization
Get named by ChatGPT, Perplexity and Google AI.
Learn more ↗Web Design in Katy
Fast bilingual WordPress sites built for Katy searches.
Learn more ↗Google Ads for Katy businesses
Search and Local Services Ads while SEO builds.
Learn more ↗Reputation Management
The review workflow behind the map pack.
Learn more ↗Other cities
SEO company pages for the markets where most of our clients are
Campaigns are run from Fort Collins for businesses across the United States.
Written and reviewed by
Kateryna QuinnFounder and CEO, aStash. Forbes Next 1000, NOCO Style 30 Under 30Kateryna founded aStash in Fort Collins in 2017 and has run SEO for Houston-area businesses since then, including Vega & Associates and Herrera Law Firm, two Houston immigration firms, and the Pearland Neighborhood Center. She reviews this page whenever Google changes how it treats local business listings or AI answers.
Katy SEO FAQ
Straight answers before you call.
Anything else? (970) 399-9004 reaches a person in Fort Collins, not a call center.
Where is aStash located?
Fort Collins, Colorado. We have run SEO for Houston-area businesses for years, including two Houston law firms whose results are on this page, and we work with Katy clients by video and phone with the account, site and profile shared.
How does SEO help a Katy business?
By putting it in the map pack for Katy and the communities it serves, ranking community pages for the searches residents and newcomers make in English and Spanish, earning reviews that name the service and the community, and getting AI assistants to name it. Calls and forms are tracked to the community, language and search that produced them.
How long does Katy SEO take?
Map-pack movement usually shows within 30 to 60 days once the profile is corrected and reviews start. Community pages often rank within weeks because few competitors have them. Competitive categories such as dental, med spa and HVAC across Katy and Fort Bend build over six months.
Do I need pages for Cinco Ranch, Cross Creek and Fulshear?
If you serve them and want calls from them, yes. Each has its own map pack and its own newcomers, and a Fulshear customer searching “AC repair Fulshear” is shown a Fulshear page, not a Katy page.
Do I need Spanish pages?
If your customers search in Spanish, yes, and in Katy and Fort Bend many do. Spanish pages are written for search, not machine-translated, and the review requests and profile fields follow.
What does SEO cost in Katy?
A flat monthly rate fixed after the free audit, no contract. It depends on the number of services, communities and languages and how competitive your category is locally. The audit gives you the number before you commit.
Can you work with our competitors?
No. One client per category per service area, so the work is never split between two businesses competing for the same map pack.
What results have you had in the Houston area?
Vega & Associates holds an 81% share of local voice for “immigration attorney” across a 13×13 grid of the Houston metro, with call clicks up 80% year over year. Herrera Law Firm counted more than 2,000 calls in a year from Google Maps alone. The screenshots are on this page.
Is there an aStash office near Katy?
Our nearest office is in Houston at 2323 S Voss Rd, #640, Houston, TX 77057, phone (713) 955-7240, open Mon – Fri, 9 AM – 5 PM, with in-person meetings by appointment. Headquarters is at 19 Old Town Square, Ste 238, Fort Collins, CO 80524. Most of the work happens in your Google Business Profile, your site and the shared account, so the office is for meetings, not a requirement.