Google Business Profile and the NoCo map pack
Categories, service areas across Northern Colorado, photos, posts, Q&A and products, verified per location, tracked by map position across a grid from Wellington to Berthoud.
SEO company in Fort Collins, CO
Fort Collins SEO company, based in Fort Collins since 2017
aStash is a Fort Collins agency. We know which searches come from Old Town, which from the Harmony corridor, and which from Loveland, Windsor and Timnath, because we live here and most of our local clients are a short drive away. Big City Burrito, Northern Colorado law firms, builders and clinics rank on the work described on this page. Flat monthly rate, no contract, and a meeting in person whenever it helps.
2017the year aStash opened in Fort Collins
0Google Maps calls a year for a Northern Colorado law firm, from about 300
0first-position rankings held by the same firm
In short
Fort Collins SEO company: the short answer
aStash is an SEO company for Fort Collins, CO businesses, headquartered in Fort Collins, Colorado, in business since 2017. Every Fort Collins plan covers the Google Business Profile and map pack, service and neighborhood pages, reviews, citations and AI optimization, at a flat monthly rate with no contract. The free audit comes first and tells you the price before you commit.
- 2017Founded, Fort Collins, CO
- 5.0 ★Google rating, Fort Collins listing
- No contractFlat monthly rate
| Business | aStash · SEO company Headquarters |
|---|---|
| Address | 19 Old Town Square, Ste 238 Fort Collins, CO 80524 Get directions ↗ |
| Phone | (970) 399-9004 |
| Hours | Mon – Fri, 8 AM – 5 PM In-person meetings by appointment |
| Service area | Fort Collins and Old Town, Midtown, Campus West, Harmony corridor, South Fort Collins |
| Google Business Profile | aStash, Fort Collins · 5.0 ★ on Google ↗ |
SEO for Fort Collins businesses01
Fort Collins is a college town, a tech town and the hub of Northern Colorado. Search here works differently from Denver.
0Google Maps calls a year for a Northern Colorado law firm, from about 300, on local SEO
Fort Collins has about 170,000 residents, 30,000 of them Colorado State University students who arrive every August and search for everything from apartments to dentists. Around it sit Loveland, Windsor, Timnath, Wellington and Greeley, close enough that most Fort Collins businesses serve them and most residents shop across town lines. Google’s local results follow those patterns: a search from Midtown and a search from Windsor show different businesses, and the Harmony corridor, Old Town and the Loveland side of the metro each have their own map pack.
Most SEO agencies selling into Fort Collins are in Denver or out of state, and their plans treat it as a small market with one keyword: “Fort Collins” plus the service. The businesses that win here rank for the neighborhoods and the surrounding towns, show up for the student-season searches and the seasonal home-service searches, and have reviews that name the places customers recognise.
aStash has been based in Fort Collins since 2017. The plan for a local business is built from that: a Google Business Profile tuned for the areas you serve, service and area pages for Fort Collins, Loveland, Windsor and Greeley, reviews that name the work and the place, citations and links from Northern Colorado sources, seasonal content timed to the CSU calendar and the weather, and the structured facts that get AI assistants to name your business. A Northern Colorado law firm on this plan went from about 300 Google Maps calls a year to 1,600 and holds more than a thousand first-position rankings.
Northern Colorado search
How a Fort Collins search differs from a Denver one
Fort Collins is small enough that reputation travels. A customer who searches “family dentist Fort Collins” reads the reviews, recognises a neighbor’s name, and checks whether the practice is near Harmony or Old Town before booking. Reviews that name the place and the person do more here than anywhere else we work.
The calendar matters too. Student searches peak in August and January, home-service searches follow the weather, and the businesses that publish their seasonal pages a month early take the first wave.
01Reviews that name places“Near CSU”, “off Harmony”, “in Windsor” are ranking signals
02Seasonal pages earlyFurnace, sprinkler blowout, student housing, published a month ahead
03Town pages, not city mentionsLoveland and Windsor each need a page
04Local linksChamber, Downtown Development Authority, CSU partners, NoCo press
0CSU students searching for local businesses every August
What we do
SEO and AI optimization services for Fort Collins businesses
Six things every Fort Collins SEO plan includes, built by the agency that lives here.
Service and town pages
A page per service and per town in your service area, Fort Collins, Loveland, Windsor, Timnath, Greeley, written with detail from that town, with reviews, photos and schema.
Reviews that name the work and the place
Request workflows through your software, prompts that mention the service and the town, replies within a business day.
Northern Colorado citations and links
Consistent listings on the sources Google reads, and links from the Fort Collins chamber, the DDA, associations, suppliers, sponsorships and NoCo press.
Seasonal and student-season content
Content timed to the CSU calendar and the Front Range weather, published a month ahead, plus the technical fixes that keep the site fast.
AI optimization for Fort Collins businesses
LocalBusiness schema, consistent facts everywhere, answer-first pages and reviews, so ChatGPT, Perplexity and Google AI name your business when someone asks for a provider in Fort Collins or the towns around it.
Who is searching here
The Fort Collins industries where local search decides who gets the call
These are the industries where most of our Northern Colorado clients are. Each page explains what changes for that industry.
Law firms
Family, criminal defense, estate and personal injury firms serving Larimer and Weld counties.
Learn more ↗HVAC & plumbing
Seasonal demand from the first freeze to the first heat wave.
Learn more ↗Dentists & orthodontists
Practices in Midtown, Harmony and Loveland competing for families and students.
Learn more ↗Construction & remodeling
Builders and remodelers working Fort Collins, Timnath, Windsor and Loveland.
Learn more ↗Landscaping
Lawn, irrigation and xeriscape companies across Northern Colorado.
Learn more ↗Counselors & therapists
Practices serving students, families and the CSU community.
Learn more ↗Auto repair
Independent shops along College Avenue and Harmony Road.
Learn more ↗Electricians
Residential and commercial electricians across Larimer County.
Learn more ↗How we do it
From audit to a full calendar: the first six months for a Fort Collins business
Profile and reviews first, town pages second, seasonal content timed to the calendar.
Audit, in person if you like
Map-pack position across a grid of Northern Colorado, profile, citations, reviews, site speed, competitors, and what AI assistants say when someone asks for a provider here.
Profile, tracking and speed
Categories, service areas, photos and hours corrected. Call and form tracking live. Core Web Vitals fixed.
Service and town pages
A page per service and per town in the service area, with schema and navigation links.
Reviews and citations
Review workflow connected to your software; citations corrected and Northern Colorado listings added.
Links and seasonal content
Links from the chamber, DDA, associations and press; seasonal and student-season content a month ahead.
Report in calls
Map position by town, calls and forms from search by area, reviews earned, AI mentions.
Numbers
What local SEO produces for Northern Colorado businesses
Figures from aStash clients in Fort Collins and Northern Colorado.
Loomis & Greene · Law firm, Northern Colorado
0Google Maps calls a year, from about 300Local SEO and review work only
Loomis & Greene
0first-position rankings held
Loomis & Greene
0more leads from SEO only
Big City Burrito · Fort Collins restaurant
0Fort Collins institution whose site and search presence we built, reviewed on Clutch
Since 2017
0years running SEO from Fort Collins
Typical first build
0town pages for a business serving Fort Collins, Loveland, Windsor, Timnath and Greeley
Loomis & Greene is a Northern Colorado law firm and aStash client; figures from Google Business Profile and Ahrefs.
Service area
Fort Collins neighborhoods and Northern Colorado towns we build pages and map-pack presence for
Most Fort Collins businesses serve Loveland, Windsor and Timnath too. The plan builds a page and map-pack presence for each town in your service area, written with detail from that town.
Old TownMidtownCampus WestHarmony corridorSouth Fort CollinsRigden FarmFossil CreekLovelandWindsorTimnathWellingtonSeveranceGreeleyJohnstownBerthoudLongmontEstes ParkLaporte
Generic vs. specialist
What changes when the SEO plan is built for a Fort Collins business
An out-of-town SEO package versus a plan built by an agency that lives in Fort Collins.
Generic SEO package
aStash plan for Fort Collins businesses
Location
One “Fort Collins” page
Pages for Fort Collins, Loveland, Windsor, Timnath and Greeley
Map pack
Tracked from one point
Tracked across a grid of Northern Colorado
Reviews
Collected
Requested so they name the work and the town
Seasonality
Ignored
Pages a month ahead of the CSU calendar and the weather
Links
National directories
Chamber, DDA, associations, CSU partners, NoCo press
Meetings
Video only
In person in Fort Collins whenever it helps
Kateryna was very easy to work with and incorporated our ideas along with her own. Our site looks great and works great.
Co-OwnerBig City Burrito, Fort Collins★★★★★ Verified on Clutch
Read all reviews
Why it is hard
Why Fort Collins businesses struggle to get found
Fort Collins businesses that are invisible in local search usually have the same problems.
0towns most Fort Collins businesses serve beyond the city line
- 01A Denver agency’s plan that treats Fort Collins as one keyword.Pages and map-pack presence for Fort Collins, Loveland, Windsor, Timnath and Greeley, each with real local detail.
- 02A Google Business Profile that lists the office but not the towns served.Service areas set for Northern Colorado, categories matched to the services, photos of real work here.
- 03Reviews that say “great service” and nothing about the place.A request workflow that prompts customers to name the work and the town.
- 04Seasonal pages published after the season starts.Furnace, AC, sprinkler, student-housing and holiday pages published a month ahead, every year.
- 05No links from Northern Colorado sources.Listings and links from the Fort Collins chamber, the DDA, NoCo associations, CSU partners and local press.
Everything you need to know
Fort Collins SEO: what makes it different, and what we do about it
A small market with sharp edges
Fort Collins is not Denver. The map pack is smaller, reputation travels faster, and the same business serves three or four towns. A plan that treats it as one keyword leaves Loveland, Windsor and Timnath to competitors. Town pages with real local detail and a profile whose service areas match are what rank here.
The calendar is a ranking factor
Thirty thousand students arrive in August and leave in May. Furnaces fail in October, sprinklers get blown out in the same month, and the first hot week fills HVAC schedules. Businesses that publish the seasonal page a month before the season take the first wave of searches, every year, and the page gains authority each time.
Reviews work harder here
In a town this size a reviewer’s name is often known. Reviews that name the place, the person and the work rank the business and persuade the reader at the same time. The request workflow is built to produce them, and the replies are written so they read well to the next customer.
What AI assistants need from a Fort Collins business
When someone asks ChatGPT or Google AI for a dentist near CSU or a plumber in Windsor, the answer is built from the Google Business Profile, reviews, citations and the pages that state plainly what you do and where. Consistent facts and specific town pages are what get a business named. We track the answer monthly for the towns you serve.
What a Fort Collins SEO agency should show you before you sign
Ask any Fort Collins SEO company for three things: a page they built for a Fort Collins business that ranks, a review from that client, and the report the client receives. The pages on this site, the reviews on Clutch and Google, and the monthly report described above are ours. Internet marketing for Fort Collins businesses is a crowded field, and the difference between Fort Collins SEO services that produce leads and those that produce reports is visible in those three documents before any money changes hands.
Case Studies
Real Campaigns.
Real Numbers.
Screenshots straight from Google Business Profile, Search Console, Ahrefs and Google Ads for aStash clients. No projections, no mock data.
Law Firm · SEO · client for 5+ years
5× more leads for a Colorado law firm
5×leads from SEO only
1,600Google Maps calls a year, up from ~300
1,045#1 rankings in Loveland (+405)
Loomis & Greene had switched three agencies before aStash. Five years later they still rank #1 for 318 Fort Collins and 149 Greeley searches.
Plumbing · SEO · client for 5 years
From $200K to $2M+ a year on SEO alone
10×annual revenue in 2 years
+339%phone calls (235 → 1,032)
1 → 129contact-form leads
Sewer Experts started from scratch in Denver and ran no other marketing. Organic search took them from a new site to 845 ranking keywords and a phone that does not stop.
Where you must be listed
The Fort Collins directories and sources that decide local rankings and AI answers
Where Northern Colorado customers check a business and where Google and AI assistants read. Name, address, phone and hours must match on every one.
Free audit
What the free Fort Collins SEO audit checks
Free, about a week, in person if you prefer, and the first month’s task list if you go ahead.
- Map-pack position across a grid of Northern Colorado
- Google Business Profile categories, service areas, photos, posts, Q&A
- Citations on Northern Colorado and industry sources: present and consistent
- Reviews: count, rating, recency, replies, whether work and town are named
- Service pages: present, specific, with schema
- Town pages for Loveland, Windsor, Timnath, Greeley
- Seasonal and student-season pages: present and published early
- Site speed and Core Web Vitals on a phone
- Competitors in the map pack: what they have that you do not
- Links from Northern Colorado sources
- LocalBusiness schema
- Whether AI assistants name you for your service in Fort Collins and the towns around it
Related services
What Fort Collins businesses run alongside SEO
Most local clients add one or two of these to the SEO plan.
SEO services
The full SEO plan every city page sits inside.
Learn more ↗Local SEO
Map pack, Google Business Profile, citations and reviews.
Learn more ↗AI Optimization
Get named by ChatGPT, Perplexity and Google AI.
Learn more ↗Web Design in Fort Collins
Fast WordPress sites built by a Fort Collins team.
Learn more ↗Google Ads for Fort Collins businesses
Search and Local Services Ads while SEO builds.
Learn more ↗Reputation Management
The review workflow behind the map pack.
Learn more ↗Other cities
SEO company pages for the markets where most of our clients are
Campaigns are run from Fort Collins for businesses across the United States.
Written and reviewed by
Kateryna QuinnFounder and CEO, aStash. Forbes Next 1000, NOCO Style 30 Under 30Kateryna founded aStash in Fort Collins in 2017 and has run SEO for Northern Colorado businesses since then, including Loomis & Greene, whose Google Maps calls grew from about 300 to 1,600 a year, and Big City Burrito. She reviews this page whenever Google changes how it treats local business listings or AI answers.
Fort Collins SEO FAQ
Straight answers before you call.
Anything else? (970) 399-9004 reaches a person in Fort Collins, not a call center.
Is aStash actually in Fort Collins?
Yes. aStash was founded in Fort Collins in 2017 and is run from here. We meet local clients in person whenever it helps, and most of our Northern Colorado clients are a short drive away.
How does SEO help a Fort Collins business?
By putting it in the map pack for Fort Collins and the towns it serves, ranking service and town pages for the searches Northern Colorado residents make, earning reviews that name the work and the place, timing seasonal content to the calendar, and getting AI assistants to name it. Calls and forms are tracked to the town and search that produced them.
How long does Fort Collins SEO take?
Map-pack movement usually shows within 30 to 60 days once the profile is corrected and reviews start. Town pages often rank within two to three months because few local competitors have them. Competitive categories such as law, dental and HVAC build over six months.
Do I need pages for Loveland, Windsor and Greeley?
If you serve them and want calls from them, yes. Google ranks town pages locally, and most Fort Collins businesses lose those searches to a competitor based in that town. Pages are written with real detail from each town, not swapped names.
What does SEO cost in Fort Collins?
A flat monthly rate fixed after the free audit, no contract. It depends on the number of services and towns and how competitive your category is locally. The audit gives you the number before you commit.
Can you work with our competitors?
No. One client per category per service area in Northern Colorado, so the work is never split between two businesses competing for the same map pack.
Does AI optimization matter in Fort Collins?
Yes. Residents and students now ask ChatGPT and Google AI for local providers, and the answer draws on the Google Business Profile, reviews, citations and town pages. It is included in every plan and tracked monthly.
What results have you had in Northern Colorado?
A Northern Colorado law firm went from about 300 Google Maps calls a year to 1,600 and holds more than a thousand first-position rankings on local SEO alone. Big City Burrito and other Fort Collins businesses have reviewed the work on Clutch; the screenshots are on this page.